Get Played And Get Paid:
How To Get Your Music On The Radio
Learn how to grow your income and audience faster (with less effort), by getting played on the radio.
Do you want thousands of music lovers to hear your songs and get paid for it? (Up to £29.00 per minute at peak time on some national stations!)
You’re in the right place.
There are more radio stations and DJs like me than ever before looking for artists to support, from undiscovered talent to established veterans.
And yet every week, I delete countless pitch emails from artists, which breaks my heart.
Why?
They get the basics wrong.
Spammy emails, incorrect file formats, terrible press releases, the list is endless.
This course explains everything I wish artists knew about: how to build a radio strategy, pitch your music properly, register songs, claim your royalties, build real relationships with DJs, and land guest mixes and interviews.
You can complete all 21 video lessons in less than an hour.
You’ll also get a 39-page workbook packed with done-for-you templates, examples, and checklists to ensure you get it right.
Enrol today to learn how to get your music played and get paid.
– Emily Dicks aka Emily Dust
Course: Get Played And Get Paid: How To Get Your Music On The Radio
Instructor: Emily Dicks
Format: Video Instruction, Workbook, Bonuses
Status: Open for enrolment
Super-Earlybird
pricing
applies until
August 1, 2026
Join the course now.
Semester Starts October 7, 2026
Want to know more? Keep going ↓
What Artists Are Saying About This Course
“The clarity and the sheer volume of useful information in this course means I'll use it to help plan my radio campaigns for the foreseeable future. I 100% recommend it.”
Ellen Beth Abdi
Vocalist, Songwriter, and Producer
Manchester, UK
“This course taught me how to structure my pitches and promo more effectively, and set up an outreach system. It’s valuable content, but still accessible for newbies. ”
Lala X
DJ, Producer
Berlin, Germany
“I’m going to use the templates - these are extremely useful, because with Emily hosting the course, we know that they are what DJs and producers really want.”
Merlyn Driver
Nature-focused musician and writer Helsinki, Finland
About Your Tutor
Emily Dicks, aka Emily Dust, is an award-winning radio DJ and producer.
She currently broadcasts on Bandcamp Radio, but you may have heard her previously on Soho Radio, NTS Radio, Worldwide FM, and stations around the world from Germany to Ghana.
Over the past 20 years, she has also worked as a radio producer at stations like BBC Radio 1, 1Xtra, and Radio 4, with the likes of Jamz Supernova, Benji B, Toddla T, and Rodigan.
Emily is passionate about supporting artists and DJs from all over the world, championing women in music, and developing emerging talent.
Who Is This Course For?
If any of these statements are true for you, we’re confident that this course will help.
I’m an emerging artist
I don’t have a big marketing budget or profile yet, so I want to promote my music on radio shows that support new talent.
I want more opportunities
Support from certain tastemaker DJs might result in more opportunities from the kind of artists, labels, and festivals I want to work with.
I’m an established artist
I’ve had some radio play, but I don’t know how to get more, and I can’t afford to pay a plugger £1000+ per campaign right now.
I want fans, not followers
I’d love to reach more music fans who will spread the word, buy my albums, and come to my shows (not just passive followers who click “like”).
I need to earn more money
I invest far more than I get back from social media, and likes won’t pay the bills. I need to earn some money from my marketing.
I’m a manager or label
I want to give the artists I work with the best chance of success by helping them get more radio play.
TIP
Once you’ve registered your music, you can check whether you’re owed any money for past radio plays. Some organisations will even check as far back as three years.
Find more tips and insights like this in our course workbook.
Enrol now.
What Will I Learn?
By the end of this course, you’ll know how to:
Find radio shows and DJs who will play your music
So you can promote yourself effectively, instead of feeling overwhelmed.
Build strong relationships with DJs and producers
Who will support you for years to come, on the radio and behind the scenes.
Use radio support to open industry doors
Radio is the original blue tick, and plays from tastemakers can be a huge boost.
Register your music and claim royalty payments
To make sure you get paid for every play and increase your income.
Increase your chances of being playlisted
The more a song is played, the more it spreads, and the more you’ll earn.
Create a personalised 3-year radio strategy
To increase your radio plays across more shows, more consistently.
Send the perfect pitch email and press release
So your emails don’t end up unread in DJs’ trash folders.
Secure an interview, guest slot, mix, or your own show
To build a deeper connection with radio stations’ audiences and communities.
Decide when to hire a radio plugger
Learn if, how, and when to hire a plugger, so you don’t waste thousands.
What’s Included In The Course?
Lifetime access to 21 short video lessons (you can watch them all in under an hour).
A 39-page workbook (digital + printable pdf) bursting with done-for-you templates, checklists & tips (see FAQs for more).
Free access to Shipping Club, our live online accountability co-working sessions (*if you sign up before the term starts).
Super-Earlybird
pricing
applies until
August 1, 2026
Join the course now.
Semester Starts October 7, 2026
14-Day Money-Back Guarantee
We don’t want you to pay for a course if it’s not right for you. Here’s how our refund policy works:
First, watch the lessons and complete the asterisked workbook exercises. They’re designed to help you get the most from the course.
If you’ve done that and haven’t found the course helpful, we’ll happily refund you within 14 days of purchase.
TIP
Radio outperforms Spotify in every country in delivering hit music. It’s not just how many people are listening to the radio, it’s who.
Festival bookers, venue owners, managers, labels, and more are all listening to specialist and tastemaker radio to find new artists.
Find more tips and insights like this in our course workbook.
Enrol now.
Frequently Asked Questions
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The workbook is designed to help you practice the skills you’ll learn in the videos, and give you a range of tools so you can take action quickly. These include:
Templates, for example:- An introductory email to send DJs & producers
- A press release DJs will actually read
- An effective DIY 3-year radio strategy
- How to be a great radio guest cheat sheet
Checklists, for example:- Register your music
- Claim for past radio plays
- Get your music radio ready and formatted correctly
- How to vet radio pluggers thoroughly
- It’s not working: troubleshooting checklist
Also included:- A global radio database with 100+ stations
- A radio support tracker
- A glossary of radio terms
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Both streaming and radio are important ways for fans to hear your music, they just work differently.
One stream is one listener, whereas one radio play will be to hundreds or thousands of listeners (who may go on to stream your song).That’s why you have to get 10,000+ streams on platforms like Spotify or Amazon Music to earn the same amount as you would from one play on regional commercial radio in the UK.
It’s not easy to get played on the radio or to break through all the competition in streaming, but it becomes much easier when you know how.
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We’ve designed this course specifically for artists who don’t have big teams to do this work for them.
There are plenty of radio stations and DJs looking for new and independent artists to support. You just need to know how to approach them.
The sooner you start developing your profile and these relationships the better. -
At the beginning, radio support is usually a free/inexpensive way to help you build your audience and profile with a modest financial return.
If you use the kind of strategies we teach to build on that support, radio plays can provide a meaningful revenue stream, significant audience growth, and credibility in the industry in the long term. -
This is so common, you’re not alone, and it sucks. The good news is the reason you didn’t get much support might be your strategy, not your music.
What we see all the time is artists pitching the wrong DJs, sending the wrong kind of emails, at the wrong time in their campaign.
This course teaches you how to get your approach right, with a troubleshooting guide in case it’s still not going as you’d expected.So give radio another try, only this time with a solid strategy.
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Our tutor Emily Dicks is from England, but she has produced and hosted radio shows in a wide range of musical genres, everywhere from brand new internet radio stations in Ghana to top shows at the BBC.
That’s how we’ve made sure the basic principles in this course apply across genres, countries, and formats. What will be different is the number of stations, royalty rates, and radio quotas in every country.Although you should start local, radio is international, so you can pitch your music to DJs all over the world. The course includes a database of over 100 stations in a variety of countries, to help you get started.
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That’s exactly why you should do a course. Most artists we know hate marketing because it feels like “selling yourself” when you don’t know how, or whether it will even work. Pain on toast.
By the end of this course you’ll have a solid radio strategy, pitch email and press release templates, and our accountability club to help you get it done.
Radio promo will become a straightforward, worthwhile task you can tick off your to-do list and get back to the studio. -
This course has not been designed with you in mind if you fall into any of the categories below:
Artists and labels with years of experience in successful radio promotion.
Artists who want to learn how to pitch to streaming playlists (EG Spotify, Apple Music). There are similarities, but this course only covers radio promotion.
Artists who want to learn broader music marketing strategies. This course focuses specifically on radio promotion.
Artists who are looking for one to one support with radio promotion. We cannot currently offer that service.
Anyone who is looking for radio promotion strategies outside of music. While many radio promotion principles overlap, this course is specifically designed for music professionals.
Why We Made This Course
You spend so much time and energy working on your music, by release day you’re exhausted.
It can feel like posting on social media is the only way to get people to listen... and then you get paid £0.0025 per stream. We feel your pain.
The truth is, statistically, radio is the biggest music platform in the world. By a long way.
Just one average radio play is the financial equivalent of 10,000 streams, and there are radio DJs all over the world looking for new music to support.
Pitching to the radio is free.
You don’t have to carry heavy music equipment anywhere, trick an algorithm, or compete with music made by AI.
You do get paid royalties for plays, and millions of people listen every week.
That’s what makes radio one of the best ways to promote your music, and that’s the reason we’ve made this course.
So, if you’re ready to get played and get paid, enrol now.
Artist Feedback About This Course
“This is an essential tool for any independent artist wanting to get their music on the radio, or for artists who may feel like they need help getting back on the radio.”
Ellen Beth Abdi
Vocalist, Songwriter, and Producer
Manchester, UK
“This course is well structured and comprehensive; you can tell Emily has condensed her years of experience for us. I appreciated the pitch template, it gave me hands-on practice. ”
Lala X
DJ, Producer
Berlin, Germany
“This course is very useful for gaining insight from the perspective of a producer on what they’re after, how to get their attention, and how to not piss them off! The fees for radio play also mean that it's a good investment.”
Merlyn Driver
Nature-focused musician and writer Helsinki, Finland
Super-Earlybird
pricing
applies until
August 1 2026
Enrol Now ↓
Semester Starts October 7, 2026
Individuals
✓ Includes lifetime access to all course materials
✓ Covered by our 14-day money back guarantee
Groups, Universities, & Organisations
Need access for a cohort, class, team, or organisation?
✓ Discounted group rates available
✓ Individual account logins for every participant
EU VAT-registered businesses must contact us before purchase with a valid VAT number
Still have questions? Contact us.